CORE PERFORMANCE
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Public Relations
Remember the saying “it’s not what you say; it’s how you say it.” Drive PR makes that statement a solid point in your favor. We make certain that every word said about your brand contributes in the most positive way possible, whether it comes from you, your employees, your clients or the media. We routinely secure local, regional and national press with customized communications campaigns and unique press releases that get excellent coverage.
Branding
At the heart of any business success story is a brand that has been painstakingly created and expertly managed to take advantage of opportunities and overcome challenges. Drive PR can assist you in creating a brand from scratch or optimizing an existing brand to respond to new goals. Our team is comprised of some of the best and brightest strategic and creative minds in the industry. Welcome to big-agency results without the big-agency price tag.
Marketing
Even strong brands have a lot to gain from strategic, thoughtfully created and well-placed marketing and advertising. The Drive PR approach to marketing is that pieces should highlight and compliment a brand; never compete with it. Messaging should be timely, relevant and directed at the correct audience. Design should appeal to intended customers while always conveying non-verbal messaging that remains true to the essence of the brand. Award-winning expertise, inventive solutions, respect for budgets and flawless execution are the hallmarks of Drive PR marketing.
Web
The pervasiveness of interactive media is stronger than ever before and only continues to grow with time. As outlets like newspapers, magazines, television content and even billboards increasingly move towards digital formats, web and online have become critical components of any comprehensive branding and marketing strategy. Drive PR not only appreciates this reality, but also the new paradigm of businesses and industries that exist solely on the web and the unique challenges this presents. With our interactive experts on your side, you’ll realize the full potential of what the web offers today and all that it may offer in the future.
Social Media Marketing
Our belief is that social media is an evolution; not a revolution. Success in this new media frontier begins with the understanding that people are the new market currency. Effective setup and management of social networks is only a start. It must be supplemented with ongoing evaluation of online behavior and influences; the creation of methodologies that inspire social engagement; integrated applications that maximize sharing and positioning; and consistent monitoring to benchmark and improve results over time.
Search Engine Optimization
Our in-depth understanding of web analytics, conversion strategies and online direct marketing methodologies have proven to be the essential difference in search-engine-based marketing that delivers results. Drive PR blends aspects of public relations and social media expertise into organic and sustainable search engine placement and performance. It’s time to drive your ranking through the roof.